I use a lot of videos in my Internet Marketing. In fact, my mentor releases a lot of videos for us to use in our video marketing (although I really want to get back to making my own, just working on limited time right now).
But my revelation today about video marketing was less with a video specific for my business but more with a video posted months ago as just a family video.
Brookyn was fascinated by the Subway $5 foot long song…she sang it all the time. So I caught her singing it on video and uploaded it to YouTube.
Of course, since it was not a marketing video I did not pay any attention to it. So tonight when I went to upload a new video, imagine my surprise when I saw the video had over 300 views!
No keywords (really), no attention paid to what it was about, but garnered a lot of views.
I’m taking this as a lesson in getting additional video key words just right. I know why this got a lot of views…and taking this bit of knowledge I learned from this I plan to work on getting my other videos extra exposure.
Enjoy the video….It has been enjoyed by others over 300 times!
Just learned something about Wordpress.com this weekend.
My previous post I had written that I had started a new blog on a Substantial Income Opportunity. I had that blog hosted on Wordpress.com (Wordpress is my blog platform of choice). However, I had links to my “third party” sites which made the blog appear as overly commercial.
So Wordpress removed it.
A little bummed about it as it had just hit #1 in Google.
But here’s the great thing: I’m not done, yet. I have re-installed the Substantial Income Opportunity blog on one of my hosted sites. If I got it to #1 in Google once, I can get it to #1 again.
Be watching here to see how I do.
The warning about Wordpress is that the number of keyword links you have should be monitored. I am willing to bet I was detected due to anchoring my text in an article to my website.
I’m working through some Internet Marketing training that our team is using and attempting to do it step-by-step without many shortcuts. I feel that if I am doing the exact things the system lays out, I can help my team members succeed in Internet Marketing.
So, following step 7 of the system, I have started a new blog:
The goal here is very simple, and something to try when doing Internet marketing:
Have some videos, articles, etc, ready to go. In this case, my main keywords are “Substantial Income Opportunity” and a secondary keyword that I will use is “Legitimate Home Based Business.” These are two keywords with great stats.
Start a blog. I personally prefer to host my own, but our system has people hosting it at Wordpress.com. So, I decided to post my Substantial Income Opportunity blog there.
Add videos, articles, random thoughts, etc, all keyword rich. The goal is to get as many websites, post, etc, in the top 5-10 of Google for your main keywords.
I’ll be adding more videos, comments, articles, etc, to try to gain as much exposure on these keywords and then moving on to another set.
Does this method work? Absolutely! In fact, in my post “Does Internet Marketing Work” I talk about a site promoting FHA training. Well, I have not touched that site since May, its not even ranking in the top 10 for Google any longer (none of my articles even crack the top 30) and I still managed to get a paycheck for August.
I’ll keep this blog updated with how my results are. This blog post should help push that blog a little bit further, too.
With everything I am learning about Internet Marketing, I figured it was time I was nice and helped the wife (April) out with her BeautiControl business.
So we did some keyword research, put together a sales page, and are in the beginning stages of getting a fully-functional Internet marketing system down for her.
In fact, I’m SHOCKED at what I managed to pull off today.
I have a website out there that was not indexed this afternoon. I had not really tried to do a lot to get in indexed, but decided that tonight was the night. Not a lot of competition for the keyword (only around 170k), but not a lot of content on my site.
So, I took a few steps tonight:
1. Submitted it through SocialMarker.com. Didn’t make it through all of the sites, as there is a bug about halfway through it that takes it off the submission sites. But Digg, Del.icio.us, and StumbleUpon all caught it.
2. I also submitted a video for the site. It hit around 30 video sites, blogs, Podcast directories, etc (I also expect some of the videos to hit the top 10 overnight).
And then I checked.
Not only did Google index it, but it appeared #7 for the keyword!
So now its time for Phase 2: Break the top 5, and see if I can hit #1 or #2.
My first 10 or so attempts at video web marketing have been fairly brutal.
Its not that I consider myself a horrible person on camera or that I cannot handle putting together a video. What I do realize, however, is that my videos come across as too much of a pitch.
So I’m switching the strategy that I’m going to use. Provide information first, do little sales techniques, and focus on content and sincerity.
In fact, most of what I am going to try when recording myself is video blogging style videos. I plan on consulting with my mentor about it and see which works out best. His videos are attractive. They are done on a little more “professional” level (I’ve seen his equipment, he has me out-classed in this department).
Here is my first cut of it. I’m using my YouTube posting. For those who know anything about video marketing, you know that its about volume…not in the amount of videos you produce, but in the amount of videos that are out there on various sites. I mention this in the video: YouTube does not always return the highest ranking hits for a keyword.
A great tool for this is Traffic Geyser. Its costly, but easy to use and will get your video out across a LOT of websites in a short amount of time. From there, its up to Google/Yahoo/Live.com/etc to pick it up and your content to interest the viewer.
As I posted last week, I had decided to get back to some of my basics of Internet Marketing, going back to some things I was taught early on and start building results from there. I spent some time on the phone with my mentor going over what I was doing and getting some instructions on what I need to do differently.
Its great having a mentor that is willing to help, to point out what I needed to change, and give me a lot of ideas on how to make it better. And it has.
This is where it stands:
1. I took a website with little traffic, little backlinks, little anything (other than the basic page put up) and decided to see how much traffic I could drive to it. The website is http://www.123CallBrent.com. This website is geared to gather prospects for my business.
2. I began with some basic Articles.
3. I ramped up some video marketing.
4. Blogging and forum marketing increased.
So far, so good. The last week of June I nearly quintupled my traffic (remember, small amounts). So far, the whole 3 days in July, my unique visitors counter is almost at what it was for June.
I have a lot of videos and websites in the top 20 of Google for a particular term. I had, at one point this past week, 7 of the top 10 spots in Google for this keyword combination. I have had a lot of that replaced, but nothing that cannot be done again in short order.
What is really good is the amount of conversions I am getting. This list is growing everyday with people wanting to know more about the company, my Internet Marketing, the company product, and what all we are doing. Its fairly exciting seeing all of this take place.
What is great about video marketing is that you don’t have to be great to do videos. I’ll admit, I sound like a hick on video (probably sound like this in person too, but you never notice how you sound).
But anything works for a video. For instance, I was recording today and Brooklyn decided she wanted to be in a video. I was trying to hurry as we wanted to clean out the pool and hop in.
It ended up being a GREAT video opportunity, one that I will have in multiple spots on the Internet in very short order.
In fact, one of my mentors pointed me to a website that only reaffirmed my belief that although I think I am horrible doing video I can be successful at it. Check it out, its a great website with some decent videos: http://www.stompervision.com.
What are my next steps from here?
Well, I am going to do a lot of video marketing, some with my website squeeze page and some with just my phone number. The goal is to get people to pick up the phone and call me instead of me chasing people. With the amount of traffic I am getting and the way it is picking up, I expect to see an increase of legitimate prospects over the next month.
So I have been struggling a little bit with some thoughts on Internet Marketing as I was only taking one approach. In short, I could consider myself lazy in my Internet Marketing efforts. I found that approach “worked” but wanted even better results.
I went back to my information obtained from FormerMLMLoser.com and their Internet Marketing Home Study Course and decided that it was time to get back to the basics (from the perspective he teaches it, but keeping my approach and working both ends).
First, remember that the primary goal of Internet Marketing is traffic and exposure. Secondary goal is prospects and finally sales or converts. If you do a poor job on part one, two and three are exponentially harder to accomplish. So my goal for my business marketing efforts (my main efforts right now in my internet marketing) was to keep what I was doing with my blog but use the other methods of generating backlinks, high result pages, etc, to drive more traffic to the site, to see the message more, to sign-up for my list, and to call me.
So far tonight, I have worked with my blog, two sites that allow custom content, a MySpace page, and this blog.
On one keyword, I already had most of the top 10 listings in Google for what little work I had done tonight.
The main keyword I am going to try to crack is heavily guarded by a mentor of mine, but my goal is not to overtake him (necessarily) but to get in the running with him in the top 5-10 of the main keyword.
Of course, along with that, I need to explore other keyword combinations and see what else I can work into this marketing blitz I am doing.
The bottom line to this is, my goal with Internet Marketing is to create an intriguing message, then drive massive traffic to it, and let things take their course. It is going to take a daily effort (and sometimes multiple daily efforts) to get it done, but I have a specific goal for my business that I need to hit in a short amount of time.
Oh yeah…by the way, here’s something you should consider:
My company cost less than that to join. When you join with our team, you will get access to this course for free, plus a ton of marketing help, tips, and tricks that are not all included with the home study course.
How do you join? Well, call me (501-329-2687) and we can discuss.
And when you do join, I’ll release a little bit more to you (personally) about what I do to generate those high rankings in Google using the techniques from the course and what I have learned. After all, the goal is to let internet marketing market your business and you concentrate on growing.
Its hard to be online without running across the millions of messages of “How to make money online.”
In fact, if you have been on the Internet for any length of time, you most likely have an email about it, been asked to see a webpage about it, etc.
So this begs the question: Can an average person really make money online?
I wrote earlier in my blogging about beginning to use some Internet marketing training to sell an affiliate product for one business. Following the Internet Marketing Home Study Course I received from my good friends at FormerMLMLoser.com and one report called Niche Marketing On Crack, I set out to build this website, populate it with information, do some minor advertising, and see what the results were.
Well, the fruit of that labor has started rolling in.
I received my first notification of a sale last night.
I have spent maybe 4 hours total on the website, most of that on submitting articles to start getting backlinks. My current Google rank for this website is 41 for the keywords FHA Training, 41 for the keywords FHA Loan Officer Training, #3 for “Be A Great FHA Loan Officer“, and getting more popular all the time. In the month of April alone I have had 93 unique visitors on a very targeted niche that generates a small, steady stream of traffic.
21 days into the month and averaging nearly 20 hits hits a day.
Checking the stats for the affiliate program, I have had 21 impressions to the affiliate website from my website for May, for an average of 1 a day. While not impressive, remember that I have spent 5 hours on this total.
Here is what is great about the Internet marketing training I have received so far, though.
Although my website is only #41 for a couple of the main keywords I have been targeting, other things I have done in my marketing are much higher up. For instance, I have an article in the top 20 and a Digg reference to my website also in the top 20 for the keywords “FHA Training.”
There are some fairly stiff competition among some of these websites in the top 10, but following what I have learned in the Internet Marketing Training I am using, I should be able to crack into that in the next little bit and see my traffic increase.
By the way, if you would like to know how to get the more expensive Internet Marketing Home Study Course for free, I can show you how (drop me an email: brent@brentworley.com and tell me you want to know how to get this for free).
So does Internet Marketing work? Can the average person make money online? I say YES!
Some people blog for the sheer enjoyment of sharing what is going on in their lives. Others use it as a medium to pass on information to people who might need to know about something.
Personally, I think Wordpress and blogging are best used as a mixture of business and pleasure.
I love writing on this blog, but I also realize the HUGE potential that blogging can have for marketing products, businesses, concepts, and ideas. In fact, I have spent quite a bit of time (my mentor would probably say too much time) learning how to optimize my blogs and market them correctly.
An example:
Many know that I have some decent involvement in the mortgage industry through a company called National Mortgage Associates. It is a company owned by my friend and mentor Terry Snyder. He started this concept a couple of years back and we have been working to continue it.
The concept of a mortgage training company would not be complete if we did not offer any training. One of the hottest mortgage products on the market currently is the FHA line of products. Terry turned me on to a FHA training program that had an affiliate program attached to it. After reading how to use Wordpress to do some promotion of affiliate programs, I decided to put it to the test.
The site is nothing more than a keyword optimized Wordpress blog. I’ve used many techniques I have learned to make the blog optimized for a niche market.
With the on-page SEO complete, I have been working on multiple off-page SEO techniques to drive backlinks up from pages with great Page Rank. I did all of this in the course of a three to four hours.
By the way, you may be wondering how I came about learning all of this, my resources, mentors, etc.
The most helpful resource I have is my Internet Marketing Home Study Course. A very good family friend and mentor of mine, Scott Miller, put this together as he was learning the multitude of ways to market his business online. It has been a HUGE help.
Another product that helped me in terms of affiliate marketing via Wordpress is Niche Marketing On Crack. This was a recommended product from the Warrior Forum. It gave me some ideas about how to utilize more Wordpress specific functionality and how to market for specific niche keywords. The keywords I chose for the FHA training product have very little competition.
So yes, blogging is slightly therapeutic, but it can be profitable at the same time. I’ll update the blog in the next few days once Google re-indexes the site and sees the updated content.
So I have been struggling a little bit with some thoughts on Internet Marketing as I was only taking one approach. In short, I could consider myself lazy in my Internet Marketing efforts. I found that approach “worked” but wanted even better results.
